Now you (yes, you) can make all that video
How do you make all the product demos, case studies, clips, ads, all the video—and get it done when you need it, and make sure it all clears your quality bar? You make it in Descript, that’s how.
These companies use Descript. Not bad!
No budget? No team? Fine. Start making video.
Descript gives you everything you need to make video that looks and sounds good. And you already know how to use it.
Highlight, delete. Copy, paste. It’s that easy.
Descript transcribes your video for you. You edit the video by editing the text.
Studio-quality sound wherever you record
No expensive mics or soundproofed closets required. In one click, Studio Sound makes it sound like you recorded in a studio.
Slap your branding on there
Create branded templates once, with your logo, colors, and fonts. Then add them to every new video, instantly.
Royalty-free media at your fingertips
Add B-roll, images, music, stickers, or GIFs from Descript’s vast media library. Drop it on your video, then drag it exactly where you want it to be, just like in a slide deck.
Collaborate without the chaos
Tag in your team to create, edit, and review projects alongside you. With user permissions and version history, anyone can join in without wrecking the whole project.
Get comments on the transcript for quick and easy feedback (it will still be annoying; can’t help you there).
Invite design to create templates, content to edit scripts, and legal to say, “You can’t do that.” All in Descript.
Share a link to your work in progress with internal and external approvers—no downloads or sign-ins needed.
Marketers use Descript for all of this
Whatever video you need to move the needle on growth or just make more money, you can make it in Descript.
Marketing videos
Product launches and demos, big announcements, ads. Whatever you need to get your brand out there and help sell your stuff, you can make it in Descript—easy as editing text.
Social clips
Turn one video into shorter videos, customized for TikTok, LinkedIn, Instagram, or whatever’s next—with captions, music, GIFs, and all the stuff beloved by audiences and algorithms alike.
Product demos
Show them how it works—and make sure it looks its best—by recording your camera, mic, and screen right into Descript. Take it global without getting up from your chair by translating captions into 20+ languages.
And they also use it for this
Webinar recordings
Get more out of all that planning and prep by repurposing your webinar recordings into lead magnets, blog posts, or newsletters. Bring in your Zoom files—AI can do most of the work for you.
Case studies
Capture customer testimonials in 4K multitrack video, so they’re easier to turn into high-quality marketing video. Then use AI to save hours creating articles, social clips, and anything else you need.
You’re not the only one who needs to make more video
Support, customer success, sales—lots of folks you work with could use Descript to make more, better video. And teams of 10+ get enterprise-level security and dedicated account support.
Frequently asked questions
What kinds of marketing videos can I make with Descript?
The short answer is any video you want. But Descript is especially good for explainer videos, product demos, how-to videos, customer testimonials, case study videos, company culture videos, behind-the-scenes videos, event videos, webinars, whiteboard videos, social media clips, YouTube channel content, interviews, Q&A videos, tutorial videos, product announcements, video presentations, unboxing videos, influencer collaborations, sales videos, email marketing videos, landing page videos, FAQ videos, thank you videos, onboarding videos, highlight reels, training videos, product comparison videos, teaser videos, course content, sizzle reels, event recaps, and I’m running out of space.
How do you edit a video for marketing?
Editing a video for marketing is a lot like editing any type of video: you have a story to tell, and you need to tell it in the most engaging way possible. Start with a video editor that’s easy to use, like Descript. Then, create a storyboard that lays out how you want to video to appear, start with an engaging hook, and choose footage that’s dynamic to keep viewers’ attention. Finally, end with a strong call to action that tells viewers what they should do next.
How does text-based video editing save me time?
Whenever you upload or record a video, Descript generates a transcript that’s synced to what’s happening on screen. Delete a word, and you’ll trim it from your video. Highlight a paragraph and paste in an image or video, and it’ll add it as a layer around that moment. You can see how that’s a lot easier and more intuitive than searching and editing in a timeline.
Can I publish videos from Descript?
With Descript, you can publish your video projects directly to YouTube, Wistia, Google Drive and plenty of other video hosting and podcasting platforms. You can also generate a web link to share your video with anyone without them having to download or sign in to anything.
Who’s “ROI” and why’s my boss always looking for him?
ROI is short for “return on investment.” If your boss is looking for him in Descript, you can tell them our business plan is $40/month to script, record, edit, and repurpose videos from end to end, while outsourcing video editing alone is usually more than $40/hour.
Surely there’s one for you
Descript’s Business plan is affordable even for most early-stage outfits, and can expand as you (hopefully, for both of us) grow.
