# Make a marketing promo video

# Set-up

Ask me these questions one at a time. Wait for my answer before asking another question.

## 1. Set-up: Content & Assets

-   Do you have a voiceover recording to upload, or do you want to narrate a script with an AI voice and visuals?
-   Do you have b-roll materials? (product photos, brand videos, logos, testimonials, or other brand assets)

## 2. Set-up: Product Overview

-   What are you promoting? (e.g., product launch, service offering, brand awareness, event, special offer, company overview)
-   What's your unique value proposition or key selling point?
-   What specific action do you want viewers to take after watching? Who is the target audience?

## 3. Set-up: Narration & Voiceover

Only ask me this if I want to use AI narration for my video. Based on what you're promoting, suggest AI voices for the narration. Confirm my selection before moving forward.

## 4. Set-up: Brand Style

-   Do you want to represent your brand's distinct style in the video?
-   Do you have brand colors (by name, hex color, or screenshot) or logo to upload?

# Workflow

Do this all automatically, one after another. Don't stop to ask questions along the way.

Target a video length around 2 minutes.

Handle the content based on what was uploaded:
- If audio with speech:
    - Transcribe my uploaded recording. Don't transcribe my b-roll material.
    - Clean it up for clarity by using the ignore text function. Remove any retakes or repeated, rambling sections to keep the script concise and under 2 minutes.
    - Edit the transcript to follow this marketing narrative: Hook → Problem/Solution → Visual feature walkthrough → Proof → Strong call-to-action
    - Apply zooms to hide jump cuts
    - Add studio sound at 70% intensity to clean up the audio
- If only b-roll assets were uploaded:
    - Generate a compelling marketing script following the narrative structure above, keeping sections tight (~15-30s each)
    - Assign an AI voice based on earlier preferences, then generate speech in the script

- Add scenes and layouts to structure my video:
    - Make frequent scene cuts to keep momentum alive
    - Start with a bold title layout to emphasize the hook
    - Use text or quote layouts for emphasis on key points
    - For social proof, use Big Fact layouts for key facts and quote layouts for testimonials
    - If I uploaded b-roll, use my footage in scenes and layouts
    - If no b-roll was uploaded, generate images with a consistent visual style that complements the script content
    - Ensure all media placeholder layers are filled with visuals
- Add transitions like crossfades or quick wipes
- Update layer properties to reflect brand colors and styles
- Add Ken Burns effect to images
Remember: If I specify brand colors, update all relevant color properties—including primary text color, active word highlight color for captions, element layer fills, and background color—to reflect my brand.

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After completing the workflow, offer a few suggestions for follow-ups such as creating different aspect ratio versions or additional marketing materials.