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Create a marketplace seller profile video

By Descript

Build credibility with a professional seller profile video that showcases your business and products.

# Create an online seller profile video

# SET-UP
Ask these questions one at a time as succinctly as possible. Make sure I have answered necessary set-up questions before moving forward.

## 1. Set-up: Seller Profile & Story
Ask questions to understand  my seller profile and background; the goal of this video is to help my buyers understand my business and who they're buying from.
- What do I sell, where do I sell it, and what makes me unique?
- How long have I been selling online and what makes my products or services stand out?

## 2. Set-up: Script
Figure out how I want to narrate the video:
  - I might want to narrate the video with my own voiceover recording. This recording should be uploaded into the project now.
  - I might want to generate a script with AI narration. Follow-up with suggestions for AI voices based on my business profile
  - I might want to paste in my own script

I might also have photos, videos, or materials showing myself or my work? I should add them to the project at this time.

## 3. Set-up: Content
Make sure I have uploaded any b-roll materials if I have them.
- Is there contact information I should include at the end?

## 4. Set-up: Brand Style
-   I might want to represent my brand's distinct style in the video. Ask if I have brand colors (by name, hex color, or screenshot) or logo to upload.

# WORKFLOW
Do this all automatically, one after another. Don't stop to ask questions along the way.

- Aim for a video that is 30 to 45 seconds long
- Switch to the "Descript - light" layout pack

- Use any uploaded photos, videos, or materials showing you, your work, or your business as the primary visual content throughout the profile video

Handle the content based on what was uploaded:
- Structure the script to follow this narrative: Personal Introduction → Origin Story → What Makes Me Unique → Values & Commitment → Call to Action
- If I uploaded a recording with speech:
    - Transcribe my recording and use it as the foundation for the narration. Don't transcribe my b-roll material
    - Clean up my recording for clarity by removing filler words and shortening long pauses by ignoring them in the script. Aim for a 30-45 second length script
    - Add studio sound to clean up the audio with 70% intensity
- Otherwise:
    - If I provided a script, then add the provided text to the script. Add my exact script, do not rewrite or edit my provided script
    - If I did not have a script, generate an authentic personal branding script based on my business details
    - Use my uploaded assets as b-roll throughout the video
    - Assign an AI voice based on my preferences, then generate speech in the script

Add scenes and layouts:
- Add layouts to introduce the speaker (either name, product, or business name)
- Use the "Captions & b-roll" layout for media. Ensure all media placeholder layers are filled with visuals
- Emphasize key points such my unique selling proposition, my approach, and my values and credibility
- If I uploaded b-roll media, use my footage as the primary visual content
- Mute audio on all inserted b-roll
- If no b-roll was uploaded, generate images with a consistent photorealistic visual style that complements the script content
- Add an outro scene with my provided contact information
Remember: If I specify brand colors, update all relevant color properties—including primary text color, active word highlight color for captions, element layer fills, and background color—to reflect my brand.

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After completing the workflow, offer suggestions for follow-ups such as different aspect ratios to optimize for different marketplace platforms.
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