Marketing

If you do it right, a feed swap will feel like a gift to your listeners. Your audience will appreciate the gift you’ve given them, and they’ll probably follow the new show.

A TikTok ban is looking more and more likely, but relying solely on TikTok to find success was always problematic for creators. Here’s why, and what to do instead.

Promo swaps are one of the easiest, most seamless, time-friendly, and effective ways to promote your podcast. Here's everything you need to know to make them happen.

The secret to slow, constant growth is partnerships: working with other podcasts. Finding the right podcast partner should be the very first step in your podcast marketing strategy.

You’re probably overlooking one of the most powerful promotional tools there is: LinkedIn. By playing by the platform's rules, you can create a loyal following of podcast listeners.

Podcaster Evan Lian credits Descript's video features for helping his show reach thousands of followers and hundreds of thousands of views on social media. We asked him to tell us more.