Create Instagram videos, Reels, and Stories with Descript as your Instagram Video Maker. Descript is your central hub with handy templates and an AI-driven workflow that helps you produce plenty of Instagram content.
Get started
These companies use Descript. Not bad!
01
Upload content or start recording
Create a new project in Descript to record from scratch or import existing clips, images, and audio.
02
Edit your Instagram video
Use transcript-based editing to remove sections by deleting text. Add AI voiceovers, captions, shapes, animations, and more. Arrange everything on the canvas or choose a ready-made Instagram video template.
03
Publish your videos to Instagram
When the edit is done, click Publish to export your Instagram video as an MP4 for direct uploading or scheduling. Then create variations for other formats by duplicating your composition.
Easily create IG videos for reels, posts, and stories
Descript streamlines every part of content creation for Instagram. Inside the editor are all the tools for easy trimming, merging, and enhancing videos. Create multiple compositions to cover all formats, from 9:16 portrait to 1:1 square for feed posts—then export them all at once.
Perfect for podcasts, tutorials, promo videos, and more
Quickly spin off short videos from long-form content or start new projects from scratch, like fun meme videos and eye-catching promos. With text-based editing and built-in recording, you can easily create educational segments, interactive Q&A sessions, or day-in-the-life vlogs.
Create in bulk with time-saving templates
Craft appealing Instagram videos with ready-to-go templates that combine animated captions, music, transitions, effects, and GIFs for social-friendly visuals.
Descript is an AI-driven audio and video editing tool that operates like a document, letting you refine your Instagram content fast.
Video editing
Descript streamlines editing with a text-based workflow that suits content creators and marketers.
Social media clips
Generate quick clips for Instagram, TikTok, Facebook, LinkedIn, and beyond in any format or dimension.
Templates
Set up branded templates so every Instagram video keeps your signature look.
Stock media library
Use embedded stock clips, background tracks, sound effects, or GIFs directly from Descript's library.
30 minutes / month of dubbing in 20+ languages
How do I get more engagement with my Instagram videos?
Instagram users often watch quick-moving, accessible videos that work well even if muted. While making your content, try Descript’s automatic captions to hold attention, use snappy cuts and transitions to grab viewers, and add sound effects or background music if it feels right.
What's the best video maker for Instagram?
Descript is the best Instagram Video Maker for producing a large volume of high-quality video on desktop. All the key resources are in the Descript editor, including stock footage, music, and GIFs. No separate stock media websites needed—everything is right there. This convenience speeds up content creation and helps produce consistent, polished videos that stand out.
How can I use AI to make Instagram videos?
You can rely on AI for repetitive tasks like transcribing or adding captions in seconds. Descript’s text-based editing replaces manual clipping, merging, and refining in a timeline so you can maintain a swift pace for social media. AI voiceovers can also help your Instagram videos feel more polished.
What makes a good Instagram video?
A strong Instagram video draws the viewer in right away. It should have a clear theme, top-notch visuals, and a rhythm that keeps people watching. Add cuts and transitions, check your lighting, record clear audio, and include thoughtful storytelling elements to add appeal.
What types of Instagram videos can I create?
Instagram audiences enjoy all kinds of clips, from how-to demos to casual behind-the-scenes footage. Descript helps you make almost any format, like product showcases, vlogs, updates, or influencer collaborations. For more inspiration, see these Instagram video ideas.
